Google trends! is a good tool to do some research on what’s the buzz around in Australia, however there is no prizes to guessing right now what is buzzing right now – should be pretty evident shouldn’t it
Yes – so let’s see what’s trending on google, one word we know for sure that’s trending around all the world for all the wrong reasons is “corona virus”. But how does it stack up against the beer “corona” – why -just because I can!
Toilet Rolls, Corona Virus & Beer
As we can see on 12th March the “coronavirus” (BLUE LINE) search is beating the socks out of “Beer” (RED LINE) at *100 Vs 2 . On Feb 15th/16th there was a bit of an anomaly where beer suddenly jumped and came close to the results for the virus search. Don’t know why- but my only thoughts are that it’s the weekend and people have beer on their mind here in Australia.
Comparison above is from last month 15/02/2020 to 15/03/2020
*100 vs 2 *Numbers represent search interest relative to the highest point on the chart for the given region and time. A value of 100 is the peak popularity for the term. A value of 50 means that the term is half as popular. A score of 0 means there was not enough data for this term.
Our next graph – Interest in coronavirus in Australian states
This state search trend does tell us that state by state we are not so much different even though we could literally be different countries. The trend lines and stats show everyone sitting at 95% vs 5% coronavirus to Beer.
However, there was one state different from all the other who had beer on their mind more than the corona virus and it was ( butt I will explain that below)
SOUTH AUSTRALIA – They scored 91%(coronavirus) vs 9% (Beer) where other states “beer”searches were just 5%
Now that was a bit of a surprise!
We could possibly get different results with corona virus as two words, but just decided to do the comparison with Corona as one word.
Well one thing I could not escape, while doing this research was this one thing – “TOILET PAPER”.
It just had to pop up on my trending screen in between beer and corona virus and it did, just like it kept popping up on my facebook feed, twitter and Instagram account for the past month.
I’m not going to elaborate on this toilet paper topic anymore (as its sh*t), ands so I will just instead give you this Arnie meme below instead
Surprisingly with the toilet paper results also popped up “Italy” and “Tom Hanks” which also tells us that we do care a sh*t if celebrity’s get the flu and if Italians too.
I will rest my toilet paper spiel with that one.
Back to the beer and coronavirus
The beer search trend got myself into a puzzle and also scratching my head, why was south Australia leading the search for beer. Good old “Maggie Beer” managed to get into the google trends beer results.! And so was the name ‘Saskia Beer’. This puzzled me!
Now I do know Maggie Beer due to flicking through telly and watching her cook, but didn’t know who or what Saskia + beer was and why she was appearing in search.
I had to look further into this and found out that her daughter Saskia just passed away in her sleep (RIP), that also explained why Saskia beer death was showing up in google search so much.
That’s all for now. until later
I could not resist!
I had to do a toilet paper search to see if it is beating corona virus, this is what I got from google trends. There are more people searching for corona virus on google in comparison to toilet paper. It would really worry me if it was the other way around.
Apparently according to those graphs for comparison for searches for toilet paper NSW and VICTORIA are doing a very good job of searching online for toilet paper at 7%, while the rest of the states are behind at 6% and lower.